The Long Domain Manifesto

We hold these truths to be self-evident: that all domains are NOT created equal, that some are endowed by their creators with certain unalienable characteristics, and among these are Length, Memorability Challenges, and the pursuit of Overcompensation.

When in the course of human events, it becomes necessary for one website to dissolve the minimalist bands which have connected it to short, forgettable domain names, and to assume among the powers of the internet, the superior and more verbose station to which the Laws of Character Count entitle them...

We declare: LONGER IS BETTER.

For too long, the internet has been oppressed by the minimalist regime. Three-letter domains. Four-letter acronyms. Single words. This is not innovation - this is cowardice.

They tell you: "Keep it short!" "Make it memorable!" "Think of the business cards!"

We say: BUSINESS CARDS ARE DEAD. COMMITMENT IS ETERNAL.

A short domain is a domain that lacks conviction. It whispers when it should shout. It tiptoes when it should stomp. It's the digital equivalent of ordering a small coffee when you desperately need a venti.

"Give me 28 characters of passion, or give me a subdomain."
- Founding Fathers of ThisIsALongWebsiteName.fyi

Let us consider the empirical evidence:

• google.com - 6 letters. Adequate, but uninspired.
• facebook.com - 8 letters. Still in single digits. Embarrassing.
• amazon.com - 6 letters. Named after a river. How unoriginal.
• ThisIsALongWebsiteName.fyi - 28 characters. Now we're talking.

The formula is simple: Character Count = Commitment × Courage²

Notice how the short domains all plateau around 6-8 characters? That's because they gave up. They settled. They let their dreams be dreams. We didn't.

(Actually, we tried to stop at 12 characters, but the domain registrar's "Add More" button was just so clickable.)

Critics argue: "But how will anyone remember your domain?"

TO WHICH WE RESPOND: THAT'S THE POINT.

A domain that's easy to remember is a domain that's easy to forget. Think about it:

Versus:

QED. Long domains achieve memorability through traumatic typing experiences. It's science.

In a world of micro-commitments, swipe-right culture, and 280-character thoughts, we stand as a beacon of excessive dedication.

We didn't just buy a domain. We bought a statement. We bought a lifestyle. We bought a reason to explain ourselves at parties.

"What do you do?"
"I own ThisIsALongWebsiteName.fyi."
"...Why?"
"Have you read the manifesto?"

This is not a domain. This is a conversation starter. This is an icebreaker. This is a personality trait we didn't ask for but fully embrace.

1. Thou shalt not abbreviate. Every letter earns its place.
2. Thou shalt embrace CamelCase. ThisIsTheWay.
3. Thou shalt never apologize for the length. Own it. Flaunt it.
4. Thou shalt provide no shortened URLs. Cowards hide behind bit.ly. We display our full glory.
5. Thou shalt type the entire domain in conversation. No "you know, the long website." Say the full name with pride.
6. Thou shalt not care about SEO. Google will find us. Eventually. Maybe.
7. Thou shalt make business cards landscape orientation. Portrait is for quitters.
8. Thou shalt laugh at "mobile-friendly" complaints. Thumbs need exercise too.
9. Thou shalt convert others to the long domain lifestyle. Spread the gospel.
10. Thou shalt never, EVER register the .com version. We are .fyi and we are proud.

So we ask you, dear reader, who has made it this far (probably because you misclicked and got stuck in our manifesto):

What kind of internet do you want to live in?

One where domains are short, forgettable, and taken by squatters?

Or one where domains are bold, verbose, and require commitment?

We've made our choice. 28 characters. Zero regrets. (Okay, maybe 2-3 regrets. Our metrics fluctuate.)

Join us. Type the full domain. Embrace the length.

This manifesto was typed on a keyboard that filed a workers' compensation claim.